This groundbreaking event organized by Eldohub in partnership with UK Kenya Tech Hub and the British High Commission, aims to unlock tech innovations while promoting the region's stature as a global athletics hub, leveraging Kenya's renowned prowess in long-distance running and its burgeoning tech ecosystem. EldoHub provides STEM education, job matching, and digital work. The firm also runs entrepreneurship development programs and incubates startups to bring their ideas to life.

The Tech Run will feature a 10km Elite Athlete Run showcasing world-class Kenyan athletes alongside a 5km Tech Innovator Run tailored for tech professionals, startups, and investors. These races will exemplify the dynamic synergy between technology and endurance, celebrating the resilience and determination characteristic of both sectors. The accompanying Eldoret City Investors Forum will be a pivotal platform for inspiring tech-driven innovation. It will examine the role of sports science in business, encourage a culture of mental wellness and resilience among entrepreneurs, and explore sustainable practices that stimulate economic growth and job creation, particularly for youth and women across Kenya.

"Like excelling in marathon running, developing a sustainable business calls for sustained effort, patience, and a vision for the future. The Tech Run for Eldoret City Investors Forum symbolises the powerful synergy between athletic endurance and entrepreneurial spirit," Athletics Kenya president Jack Tuwei

Magdalene Chepkemoi, the founder and CEO of Eldohub, said the event's goal is to showcase how the tenacity of Kenyan athletes can inspire and transform Kenya's entrepreneurial landscape. UK Kenya Tech Hub country director Enos Masinde underscored the need for stamina, strategic planning, and community support to navigate sports and business landscapes.